Web LOL: Library Of Links Impractical Proposals


Environment: The Daily Green website

On April 22, Earth Day, Hearst Magazines will launch, aimed at 'green consumers....While content will be an important element of The Daily Green, it is the community of followers of the green [Photo]movement that will inform the sensibility of the site," blahblahed Hearst, offering as an example a feature called 'Weird Weather Watch," a "user-generated" photoblog documenting climate change on which, in other words, surfers will be invited to provide the Hearst Corporation with content for free. House Beautiful will offer editorial coverage on the site, and The Daily Green will have profiles at MySpace and Facebook. <>

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